Paris, January 31 2014 – Groupe GM and Yves Rocher have today announced the launch of the Un Matin au Jardin hospitality product range. Meaning “A Morning in the Garden”, the Un Matin au Jardin hospitality line is derived from the revitalising scent of citrus flowers and is based on the range of the same name found in Yves Rocher retail outlets globally.
“Through this new hospitality product range, we have been able to extend springtime from January to December,” explains Véronique Gohmann – International Head of Marketing and Communication Yves Rocher. “We have taken the sparkling freshness of citrus flower and bottled them to be savoured the world over. Just like our popular retail line, the Un Matin au Jardin hospitality range embodies all the freshness and delicacy of just-picked flowers.”
The power of plants is something Yves Rocher firmly believes in. Un Matin au Jardin cosmetics are sourced from the life force of plants, their ability to regenerate, their vital energy and secrets of longevity that are deeply effective on, and respectful to, the delicate balance of the skin.
“We are very excited to renew our long-term partnership with Yves Rocher and to be able to bring this unique range to our clients,” says Laurent Marchand, President of Groupe GM. “Having worked with Yves Rocher for over 20 years and sharing the same environmental commitment, we are thrilled to add this new amenity line, which reflects one of their most popular international retail lines, allowing hotel guests to experience the unique spring-time fragrance of Un Matin au Jardin all year round.”
The Un Matin au Jardin guest amenity range is a full cosmetic line consisting of shampoo, hair and body gel, shower gel, body lotion and conditioner, available in 27ml bottles. Flowpacks of soaps are available in 10g and 30g, while liquid soap and hair and body gel come in 300ml Ecopump bottles.
In line with both Groupe GM’s and Yves Rocher’s environmental policies, all active ingredients in the guest amenity line are sourced directly from plants and some of the ingredients are grown organically.. The hotel products contain no colouring agents, animal products, or parabens and are dermatologically tested. Their packaging is fully recyclable. They also respect nature by limiting the environmental impact. Groupe GM and Yves Rocher care about the well-being of future generations by making the active protection of biodiversity part of their daily work.
The Un Matin au Jardin citrus flower fragranced hotel line is available across Groupe GM’s distribution network, in over 70 countries worldwide. In the UK and Ireland, Yves Rocher products for the hospitality industry are exclusively distributed by ASLOTEL LTD (www.aslotelcosmetics.co.uk). Details about the distribution network beyond the UK and Ireland can be found under: http://www.groupegm.com/.
About Yves Rocher:
As Botanist, Harvest, Manufacturer and Distributor, the Yves Rocher Brand is the only global cosmetics Brand to control the entire life cycle of its 700 products, from the plant to the skin of its 30 million clients over 90 countries. This specificity allows Yves Rocher brand to lower its environmental impact and offer every women quality products at an accessible price.
